Dubai Design Week is marking a milestone this year, celebrating 10 years as a hub of creativity, innovation, and cultural exchange. Over the past decade, this event has evolved into a global platform, drawing designers, artists, and thought leaders from around the world. At Oo La Lab, we are thrilled to join the festivities for the first time at our new Dubai Design District (d3) location, bringing our unique take on fragrance to the heart of this vibrant community.

Design Week’s Evolution
Since its inception, Dubai Design Week has transformed from a local design fair into an internationally acclaimed event, hosting installations, exhibitions, and experiences that have left lasting impressions on all who attend. From forward-thinking installations addressing urban life and sustainability to interactive exhibits that push boundaries in design, the festival’s journey has inspired countless creatives across various disciplines. This year’s anniversary celebrates those achievements and looks toward a future of innovation and collaboration.

Values We Share
Oo La Lab shares the ethos at the heart of Dubai Design Week—an appreciation for creativity, a commitment to sustainability, and a dedication to cultural storytelling. Just as Design Week provides a platform for diverse voices and perspectives, Oo La Lab embraces the world of fragrance as an artistic medium, blending traditional and experimental techniques to create scents that evoke memory, mood, and emotion. Our debut at Dubai Design Week is an opportunity to share this vision and connect with others who share our passion for innovation and sensory exploration.

Why We’re Here
With our new home at d3, we’re joining a thriving creative community, one that values both tradition and transformation. By participating in this year’s Design Week, we’re excited to introduce Dubai’s residents and visitors to fragrance as an art form. Our interactive space offers a chance to experience scent creation firsthand, where visitors can craft their own unique fragrances, learn about the ingredients, and explore the art and chemistry behind each blend. Through these experiences, we hope to inspire a deeper appreciation for fragrance and its power to tell stories.

In many ways, Dubai Design Week’s journey mirrors our own—a constant pursuit of creativity, a commitment to sustainability, and a love for meaningful storytelling. We’re honoured to be part of this year’s festivities and invite you to join us at d3 to experience the art of scent in a new light. Here’s to a decade of design excellence and the endless possibilities of the next ten years!